Developing and implementing strategic, integrated marketing campaigns to accomplish clients’ business goals.
With almost 15 years of experience working across both B2B and B2C companies, Dori has a unique strategic perspective in knowing how to build a client’s brand and reputation. She has spearheaded marketing campaigns for clients in the automotive, energy, financial service, retail, software, tourism, healthcare, and industrial sectors, consulting with clients on their integrated marketing, advertising, brand management and digital communications strategies. She monitors success for her clients and tracks campaign KPIs by drawing from digital marketing analytics and metrics. In addition to investing the majority of her time managing marketing results for our clients, Dori leads Pierpont’s in-house marketing efforts.
Prior to moving from New York and joining Pierpont in 2017, Dori spent 13 years working in the marketing and digital communications industry, managing integrated Fortune 500 accounts at Grey Worldwide and Centra360 in New York City. Additionally, she spent four years in-house overseeing digital marketing and social media at Pirelli Tires before transitioning to lead the marketing, advertising and brand strategy for an experiential tourism company in New York City known as, THE RIDE.
Outside of the office, Dori is a board member with the American Marketing Association Houston Chapter and Houston Interactive Marketing Association, and she volunteers with Autism Speaks and Meals on Wheels. She earned her Bachelor of Science degree in marketing at Franciscan University of Steubenville.