Collaborating with clients to enhance their brands through creative, strategic visual communications.
For more than 24 years, Tracy has been building brands and creating integrated communications designs across traditional and digital platforms. Tracy has a consummate understanding of the critical role that design plays in engaging audiences, telling a brand’s story and driving an organization’s success. Her unique talents can be seen in everything from brand identity assignments and marketing communications, to advertising and website design for clients. Her expertise includes annual reports, corporate identities, publications, packaging, print collateral, digital and illustration.
"Communication is key when creating a successful design product. I really enjoy the collaboration that happens between our team and the client in the shared efforts to elevate their brand."
Prior to joining Pierpont, Tracy advanced her design skills while working for various top creative firms such as Savage Design Group, Hill Communications, Easterly & Company and Gilbreath Communications, Inc. She also worked for ADDitude magazine, where she redesigned their look and feel. Tracy’s work has been recognized in various design annuals including How Magazine and Communications Arts.
Outside of Pierpont, Tracy is a member of the American Institute of Graphic Arts and the American Marketing Association where she has been awarded three Crystal Awards. She has also won the Houston Art Directors Award of the Art Directors Club of Houston. Tracy received her associate degree from the Art Institute of Houston and a bachelor’s degree in graphic communications from the University of Houston.See on LinkedIn