In his session, Terry outlined the current PR landscape and critical skills today’s PR practitioners need to manage crises at warp speed.
Chris Jones, Senior Vice President, recently commented in Forbes on how remote working during COVID-19 is changing crisis management.
When dealing with the media, one should be truthful, giving as many facts as possible while still protecting a client’s reputation.
While the pandemic has forced many businesses to change the way they operate, one thing remains the same: people need to make connections with others in order to succeed.
Communication is the foundation for growth and will help bring stability through the end of the pandemic.
In a conversation with the Digital Freelancers podcast, Gross discusses how brands can use public relations to grow and promote their brand.
Hemeyer discussed the importance of striking the right tone when communicating about community involvement during a crisis in The Economist.
With the right approach to internal communications and employee engagement in tough times, this situation can actually enhance relationships.
During this turbulent time, it is more important than ever that organizations revisit or create strategies, policies and procedures.
Contemporary media outlets, including digital publications, social media platforms and online forums, have changed the way brands interact and engage with their stakeholders.