Some people say it is not possible, but I think Pinterest will soon be more addicting than Facebook! Pinterest (www.pinterest .com) is a social network for your favorite “things.” It goes beyond the typical posting, commenting, and “liking” of Facebook through a community of “pin boards.” So how exactly does Pinterest work? To join […]
In what Apple is claiming to be their best update ever, iOS 5 has added 200 features to their mobile operating system. So, can iOS 5 make you more productive and save you time? Here are 5 things featured in the new update that will help boost your productivity. Reminders – A new app with iOS 5, […]
Differentiation. It’s a given that in a discussion about building a brand, you’re going to have to talk about what makes your company or product different from your competitors. Or, posed as a question, why should a customer choose your company instead of your competitors? Let’s say you’re a university. Like all the others, […]
Since 1987, Pierpont has offered a wide range of public relation services to assist Fortune 500 companies, national corporations, and high-growth entrepreneurs meet their business objectives.
We’ve all experienced the dreaded phone pitch – you muster up the courage to call a reporter only to get told that you need to email them your pitch. So why pitch a reporter via phone in the first place? Well, for a few reasons: it gives you a chance to show how passionate you […]
We all know tablets are quickly becoming a valuable resource in this mobile-driven world. What I find amazing is all the different applications and uses that are emerging for this technology. Mashable recently posted this article about how tablets are changing the way we search and discover the web. Browsing is becoming an interactive experience, much […]
Nearly everyone knows someone who has been affected by breast cancer in some way. This year, in an effort to vamp up Breast Cancer Awareness Month (October), different organizations have taken to social media to get as many people involved in the cause as possible. Thebreastcancersite.com is spreading the word about its new “click […]
Summer may be winding down, but if you’ve had a busy summer like Pierpont had, you may just now be taking your summer vacation over Labor Day weekend. Obviously, the main purpose of most vacations is to rest, relax and feel rejuvenated. However, with the ever-growing assortment of mobile tablets, smartphones and laptops available, […]