Must-Attend SXSW Events: Top B2B Events with More than Just Free Food

With hundreds of sessions, workshops, meet ups and events happening in Austin during South by Southwest Interactive, how do you narrow down your top choices? We’ve highlighted a few must-attend events that will connect you with the right topics and people to further your digital strategy and business goals. And did we mention the great food?

Mosh Pit of Experts 2015 – The Future of Social
  • What you’ll get out of it: In a rapid and fast paced (gameshow like) session, we put the audience (that means YOU) in the hot seat as the experts on the future of social. RSVP required.
  • Event type: Session
  • When & Where: JW Marriot, Room 404, Friday, 3:30-4:30 p.m.
What Marketers REALLY Need to Know About Big Data
  • What you’ll get out of it: Learn what marketers need to know to apply data-driven methodologies to investigate the complex dynamics of the social web. RSVP required.
  • Event Type: Workshop
  • When & Where: JW Marriot, Salon F, Saturday, 3:30-6:00 p.m.
Drupal Drop In: SXSW 2015
  • What you’ll get out of it: This event is open to anyone currently using or interested in Drupal CMS platform and looking to transform their digital business.
  • Event Type: Party
  • When & Where: Maggie Mae’s Rooftop, Saturday, 12:00-3:00 p.m.
Going Viral: The Science of Predicting the Web
  • What you’ll get out of it: Learn about Mashable’s Velocity tool that scours the social web, collecting data around the behavior of people engaging with digital media content and feeding it into the company’s predictive engine to forecast what content is about to go viral.
  • Event Type: Meet up
  • When & Where: Hyatt Regency Austin, Big Bend, Sunday, 5:00-6:00 p.m.
Tech Cocktail’s Startup Celebration at SXSWi 2015
  • What you’ll get out of it: Hear from Tech Cocktail, a media company focused on better connecting, educating and amplifying the start-up technology community and showcasing the latest tech innovations.
  • Event Type: Party
  • When & Where: Maggie Mae’s, Sunday, 7:00-11:00 pm
Search Marketing Meet Up
  • What you’ll get out of it: Get together with other folks in the search marketing industry for an hour of brainstorming, idea-building, networking, friend-making and career-enhancement. Paid Search, SEO, Content Marketing, Search + Social, even Bing, it’s all fair game. Or, just attend this Meet Up to learn more about this segment of the industry, and either learn how to get started or get your PhD level questions answered by whichever Search Jedi Masters happen to be present.
  • Event Type: Meet up
  • When & Where: JW Marriot, Room 508, Monday, 5:00-6:00 pm.

Join us for one of these events and follow us at @PierpontCom during the conference for live session updates and reactions to the emerging trends. Which sessions and parties are you most looking forward to? Let us know in the comments section below.