Evolving Austin 2015

Austin has grown more than 90 percent over the last 20 years. This infusion of new residents has created an increasingly complex landscape for already complicated consumer issues: healthcare, transportation and energy. Each year, Pierpont hosts an event, Evolving Austin, which explores issues pertinent to the city and its evolution. This year’s event, “On the front lines: A conversation with the faces of Austin’s largest organizations,” provided a forum for deeper discussion around how Austin’s growth is impacting residents and our future.

Evolving Austin_2015

Panelists included: Robert Cullick with Austin Energy (far left); Pierpont’s Stacy Armijo as moderator (second from left); Adrienne Lallo with Seton Healthcare Family (middle); and Kelli Reyna with TxDOT (far right).

This year’s event featured lead communicators from three of the city’s largest and most visible organizations. Each day, these public spokespeople are immersed in working with decision-makers and leaders shaping Austin’s growth, and they are charged with communicating those decisions to the Austin community. The speakers discussed day-to-day challenges, such as the impact of social media, addressing public concerns and how to keep the public’s interest in mind when facing tough situations. Joining us for the event were: 

Adrienne Lallo, Communications Director for Seton Healthcare Family, who provided insight about the Dell Seton Medical Center at the University of Texas Austin. This new teaching hospital is part of the city’s emerging innovation district.

Kelli Reyna, Public Information & Media Relations Officer for TxDOT, discussed how she navigates the sometimes challenging line between serving Austin residents and ensuring the city’s transportation initiatives are moving forward.

Robert Cullick, Director of Communications & Marketing for Austin Energy, explored how trends in social media and variables in local weather, particularly recent floods, impact Austin Energy’s approach to solving energy issues for Austin residents, as well as preparing for future incidents.