Helping clients distinguish themselves in crowded markets by pinpointing differentiators, fostering strong relationships, and providing strategic direction.
Krystal serves as an Account Supervisor for the Pierpont team in Houston, working closely with Fortune 100 companies, national retailers, and startups to further organizational initiatives both internally and externally. She implements brand management and internal communications programs to contribute to the success of both her clients and Pierpont. Krystal focuses on the specific identifiers that set Pierpont and her clients apart and initiatives that are authentic to the organization.
When it comes to creating effective programs that support the company’s goals and objectives, Krystal’s clients look to her as a trusted advisor. She employs her storytelling and recruitment strategies to enhance brand resiliency across a variety of industries including financial services, oil and gas, and petrochemicals. She was also an instrumental part of the market entry initiatives for both Total Wine & More and Walmart. Krystal started out as an intern at Pierpont nine years ago and has been with the team ever since, working with industry-leading clients like BP, BHP Billiton, Denham Capital, Huntsman Corporation, OliverMcMillan/River Oaks District, ARAMARK, and Verizon Wireless.
There is a reason why Pierpont’s Houston office has won the Houston Business Journal’s Best Places to Work 11 times. The firm is dedicated to creating a thriving environment that Krystal leads, whether that means organizing a professional development session or a birthday celebration. She is also a strong supporter of the company’s involvement in the community and heads the pro-bono department at Pierpont to provide further support to organizations such as the San Jose Clinic and Theatre Under The Stars (TUTS).