Cobs Bread

Cobs Bread | Reaching Multiple Audiences with One Platform

Consumer & Retail, Digital Marketing

COBS had the unique challenge to attract both end consumers and new franchisees with a singular platform. Through thoughtful web development and strategic marketing, we were able to drive users to the information they needed most.


The objective was to develop a strategy that spoke uniquely to each target group with the goal of driving customers to retail stores and attracting new franchisees.


We designed a unique platform that serves the specific needs of each audience – simultaneously driving consumer demand while also generating leads for the franchising side of the business.


As a result of the new website, COBS received a 32% increase in year-over-year traffic to the website, in addition to a 30% increase in new users.

Website Traffic +32%
New Users +30%