PierpontificationsTime for a Social Media Policyby Stacy Armijo, Tuesday, Jun 23, 2009, 12:06pm (0 comments)Recently, Pierpont came to a realization: we need to set expectations for our employees for online behavior.... Read more… Social Media for the Executiveby Stacy Armijo, Wednesday, Jun 10, 2009, 05:06am (1 comments)How many times have you heard, "Not on Twitter / Facebook / LinkedIn? You're way behind." Typically, any one of these thoughts follows: "I have real responsibility.... Read more… Houston: You have a Mayor’s Race – 2009by Nancy Sims, Thursday, May 14, 2009, 01:05pm (0 comments)Wake up people! Bill White is term-limited and must move along by city ordinance. We will choose a new Mayor to lead our fine city for possibly the next six years. This is an important decision. With financial challenges ahead, unbridled growth, and changing environments we need a stro... Read more… Top 5 Tips to Maximize Your Tradeshow Spend at the Offshore Technology Conferenceby Clint Woods, Thursday, Mar 26, 2009, 06:03am (0 comments)In the deepwater energy sector, industry tradeshows provide prime opportunities to gain face time with your company's customers, showcase new technologies, generate new business and capture market share. Despite these advantages, justifying a tradeshow spend can be a challenge in a down economy.... Read more… Doing More with Lessby Phil Morabito, Wednesday, Mar 11, 2009, 03:03pm (1 comments)When businesses make the strategic decision to accelerate their public relations and marketing efforts in a down economy - instead of pulling back - many hit a road block of too much to implement with too little budget. The solution to this problem is simple - do more with less.... Read more… Recruiting and Retaining Good People - Pierpont Styleby Susan Gramatges, Tuesday, Dec 02, 2008, 06:12am (2 comments)Employees are the company's most valuable assets, so hiring good employees is not only important to business, it's essential. And, it is just as important to retain those good employees after they have been hired. Hiring and retaining good employees goes hand in hand. The following tips will assist... Read more… Creating Your 2009 Marketing Planby Stacy Armijo, Friday, Nov 21, 2008, 11:11am (0 comments)With 2009 just around the corner, many of us are in planning mode. Here are three things on my mind as we head into the New Year...... Read more… No, really. It's all true.by Denise Patrick, Friday, Nov 07, 2008, 04:11pm (4 comments)Update 12.24.08 : I wanted to share some comments from those who attended the presentation below. "Stories like yours inspire me to go for my dreams even when things don't seem to happen quite like I planned." "Great job inspiring the troops.... Read more… Now is the Time to be Visibleby Phil Morabito, Tuesday, Sep 30, 2008, 12:09pm (2 comments)The struggling economy is at the forefront of conversations around the globe. In circumstances such as these, companies become too cautious and complacent.... Read more… 10 Essential Brand Strategies for Sales Successby Denise Patrick, Tuesday, Jul 01, 2008, 06:07am (0 comments)In today's soft economy nothing matters more than your bottom line. ALL of your marketing activities must be focused on increasing revenue and driving growth -- there is no room for error.... Read more… Awards are Wicked Awesome!by Sally Ramsay, Thursday, Jun 26, 2008, 07:06am (0 comments)I love awards! I can't say I love doing all the required paper work for awards, but I sure do love winning the awards! And we win a lot at Pierpont!... Read more… Are We Online Yet?by Stacy Armijo, Monday, Jun 02, 2008, 12:06pm (4 comments)"Do we need to start a blog / MySpace page / Flickr account / Insert latest online technology here?" It is the most common question I hear from clients today. The answer: Well, that all depends. In the PR world, we're all trying to figure out how to leverage the online tools that se... Read more… Basics for Success... from an Expertby Terry Hemeyer, Friday, Nov 16, 2007, 06:11am (3 comments)Mona Williams Wal-Mart's VP of Corporate Communications recently was a guest lecturer in my University of Texas pr strategies class. She offered great advice on personal strategies for success in our careers..... The ability to write, edit and spell is imperative.... Read more… How Prepared Are We?by Terry Hemeyer, Thursday, Oct 18, 2007, 12:10pm (1 comments)Easy Fix? One of the big criticisms of many pr pros is that they do not have the business background or acumen to really understand a client's business and what the client really needs relative to pr/communications.... Read more… |
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