Pierpontifications
10 Essential Brand Strategies for Sales Successby Denise Patrick, Tuesday, Jul 01, 2008, 06:07am (0 comments)In today's soft economy nothing matters more than your bottom line. ALL of your marketing activities must be focused on increasing revenue and driving growth -- there is no room for error.... Read more… Share using:
Awards are Wicked Awesome!by Sally Ramsay, Thursday, Jun 26, 2008, 07:06am (0 comments)I love awards! I can't say I love doing all the required paper work for awards, but I sure do love winning the awards! And we win a lot at Pierpont!... Read more… Share using:
Are We Online Yet?by Stacy Armijo, Monday, Jun 02, 2008, 12:06pm (2 comments)"Do we need to start a blog / MySpace page / Flickr account / Insert latest online technology here?" It is the most common question I hear from clients today. The answer: Well, that all depends. In the PR world, we're all trying to figure out how to leverage the online tools that se... Read more… Share using:
Promo Product Pointersby Scott Cytron, Friday, Dec 21, 2007, 08:12am (0 comments)Creating and maintaining logo products is a key component of a solid marketing/communications plan.... Read more… Share using:
OMGUG2BKby Scott Cytron, Monday, Dec 03, 2007, 08:12am (0 comments)No doubt any millennial reading this knows what the headline is trying to communicate: "Oh My God, You've Got to be Kidding." For anyone reading this over the age of 30, you're not alone in thinking, "I had no idea what this meant ...... Read more… Share using:
Basics for Success... from an Expertby Terry Hemeyer, Friday, Nov 16, 2007, 06:11am (2 comments)Mona Williams Wal-Mart's VP of Corporate Communications recently was a guest lecturer in my University of Texas pr strategies class. She offered great advice on personal strategies for success in our careers..... The ability to write, edit and spell is imperative.... Read more… Share using:
Getting More Socialby Ben Wheatley, ABC, APR, Senior Vice President, Thursday, Nov 08, 2007, 12:11pm (0 comments)Use of social media, particularly in employee communication, is likely to increase next year, according to a recent PollStream ... Read more… Share using:
Report from IABC's Southern Region Conference: Awards, Body Language and Primo Networkingby Scott Cytron, Monday, Oct 22, 2007, 11:10am (0 comments)If there's one thing I can say - without a doubt - about the gulf coast of Florida, it's VERY hot and humid - yes, even hotter and more humid than parts of Texas. However, in the case of IABC's Southern Region Conference in Tampa, "hot and humid" ... Read more… Share using:
How Prepared Are We?by Terry Hemeyer, Thursday, Oct 18, 2007, 12:10pm (1 comments)Easy Fix? One of the big criticisms of many pr pros is that they do not have the business background or acumen to really understand a client's business and what the client really needs relative to pr/communications.... Read more… Share using:
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