To those of you who don’t already know and follow Peter Shankman on Twitter (@petershankman), he is a popular social media user and the founder of Help A Reporter Out, a free subscription service that connects journalists with experts on specific topics (aka PR professionals who have those...read more
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Social media is all about the conversation – what you’re saying, what others are saying and the dynamics of your interaction...read more
Last month, Pierponters Sarah Zomper, Sylvester Palacios and I attended the Austin American-Statesman's third-annual Texas Social Media Awards (TSMA), held at ACL Live at the Moody Theatre. I was eager to check out the event – an awards program hosted by “old media” to honor &ldquo...read more
At Pierpont, we are dedicated to staying on the forefront of digital marketing. We have sent our employees all across the nation to conferences to hear the leading authorities speak on issues relating to social media and all forms of digital marketing...read more
