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Creating Influence with the Hispanic Market Online

by Sylvester Palacios, 4/12/2013 11:30:03 AM (0 comments)

A recent Business Wire webinar, “Meet the Hispanic Market's Most Influential Bloggers,” featuring online influencers, Viviana Hurtado, Founder of The Wise Latina Club, and Manny Ruiz, Founder of Hispanicize 2013, discussed the growing importance of building your online presence within the...read more

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Buying Power of the Hispanic Market

by David Gonzalez, 7/6/2011 4:47:09 PM (0 comments)

The Hispanic community has significant purchasing power, and businesses are beginning to take notice. Today, established non-Hispanic-focused companies are actively working to reach the Hispanic consumer...read more

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Cross-cultural tips from a Latino communicator

by David Gonzalez, 4/21/2011 11:11:58 AM (0 comments)

Much talk has surrounded the 2010 Census numbers, specifically the growth of the Latino community in many states. In Texas alone, the number of Caucasian residents has dropped to below 50 percent...read more

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